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San Francisco Examiner
December 15, 1999
THE WINE PAGE
by Bob Thompson

Pinot Noir you want in bathtub lots

      PINOT NOIR is supposed to be velvety, seductive, decadently rich– the drink of kings. It is supposed to make even kings want to drink it bare-headed and kneeling. All of that is based on Burgundian models as reported in French literature.
      For the most part, you have to resort to old Burgundies to get the effects.
      Every now and again, though somebody in the New World hits the mark or gets close enough to it.
      Gerald Rowland has made several Rowland Cellars Pinot Noirs of the kind you want to buy not only by the bottle, not by the case, but the bath tub lots – the kind you want to save but somehow can't leave it in the cellar. In an odd way of the modern world, the Australian Rowland is making these wines using grapes from the Napa Valley and Central Otago (it’s in New Zealand) with ideas implanted by a Lebanese who makes wine in – yes, of course, why not?- Burgundy.
      Such was not the original plan. He was all set to continue his winemaking career in Australia’s Coonawarra District when he met his future wife while hitchhiking through California wine regions on a learning trip. Pinot Noir came in to the target because it is a shifty target few winemaker can resist.
      Rowland calls both his Napa and New Zealand Pinots Accadian in style; this sent me to my shorter Oxford, which defines the word as the ancient middle-eastern language and Accadians as the people who spoke it. No help there.
      Turns out the Lebanese winemaker in Burgundy is named Guy Accad and Accadian is Rowland’s doffing of the cap to him.
      Accad’s central idea is that Pinot Noir needs as much color and flavor as can be gotten from the grapes. The way to do that is a long seeping of the juice and skins before fermentation starts and then as slow a fermentation as good sense allows.
      A good many Pinot Noir producers are using pre-fermentation seeping commonly called a “cold soak” in trade talk- for two to three days. Rowland following Accad’s example, goes for 10 days and up.
      The idea, says Rowland, “is to hold the fruit in contact with the juice for as long as possible in order to get as much flavor and extraction as possible. Do it at the end and you get bitter tannins because of the alcohol. Do it at the start and it’s a water solution, and you don’t get the bitter tannins.”
       Rowland does not crush his grapes. Instead he uses some proportion of whole clusters, the rest whole berries, to help the fermentation go slower than it would if the juice was all free. It is another step towards the one fundamental idea: keep fruit and juice in the closest possible contact for as long as possible.


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